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Introduction[ edit ] A business plan is a formal statement of a set of business goals, the reasons why they are believed attainable, and the plan for reaching those goals.
It may also contain background information about the organization or team attempting to reach those goals. The business goals being attempted may be for-profit or non-profit. For-profit business plans typically focus on financial goals. Non-profit and government agency business plans tend to focus on service goals.
Business plans may also target changes in perception and branding by the customer, client, tax-payer, or larger community. A business plan that has changes in perception and branding as its primary goals is called a marketing plan. Business plans may also be internally or externally focused. Externally focused plans target goals that are important to external stakeholders, particularly financial stakeholders.
They typically have detailed information about the organization or team attempting to reach the goals.
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In the case of for-profit entities, external stakeholders would include investors and customers. External stake-holders of non-profits include donors and the clients of the non-profit's services.
In the case of government agencies, external stakeholders would include tax-payers, higher-level government agencies, and international lending bodies such as the IMF, the world bank, various economic agencies of the UN, and development banks. Internally focused business plans target intermediate goals required to reach the external goals.
They may cover the development of a new product, a new service, a new IT system, a restructuring of finance, the refurbishing of a factory or a restructuring of the organization. An internal business plan will often be developed in conjunction with a balanced scorecard or a list of critical success factors.
This allows success of the plan to be measured using non-financial measures. Business plans that identify and target internal goals, but provide only general guidance on how they will be met are called strategic plans. Operational plans describe the goals of an internal organization, working group or department.
Project plans, sometimes known as project frameworks, describe the goals of a particular project. They may also address the project's place within the organization's larger strategic goals. Business plans are decision making tools.
There is no fixed content for a business plan. Rather the content and format of the business plan is determined by the goals and audience.Download Business Books for FREE.
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“The Massachusetts Small Business Development Center Network is a partnership program with the U.S. Small Business Administration and the Massachusetts Department of Business and Technology under coop erative agreement Z through the University of Massachusetts Amherst.
Nov 12, · How to Write a Business Plan. In this Article: Article Summary Doing Your Homework Structuring Your Business Writing the Business Plan Sample Business Plans Community Q&A Creating a business plan will help you achieve your entrepreneurial goals.
A clear and compelling business plan provides you with a guide for building a successful enterprise focused on achieving .
Barclays Business plan Here are three further example business plans. The first one is a comprehensive example of a fictitious airport café business looking to open a new site. Harvard Business School reimagined digital learning to bring the HBS classroom lausannecongress2018.com has been visited by 10K+ users in the past month.